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Not all raw food is the same

The Problem with 80-10-10 Raw Feeding

Sophie avatar
Written by Sophie
Updated over a week ago

Raw feeding is growing fast. But not all raw food is created equal.

Some companies cut corners. Some follow outdated models. And many don’t meet proper nutritional standards. Let’s break it down.

The Problem with 80-10-10 Raw Feeding

You’ve probably seen the 80-10-10 model. It means:

  • 80% muscle meat

  • 10% bone

  • 10% offal

Sounds simple. But dogs don’t need simplicity. They need balance.

This model isn’t based on nutritional science. It’s based on guesswork. It doesn’t guarantee the right mix of nutrients your dog needs every day.

A few things it gets wrong:

  • No vegetables or plant matter for fibre and antioxidants

  • No checks on vitamin and mineral levels

  • No consideration for calcium-phosphorus ratios

  • No variety in organ types or proportions

Dogs fed this way can end up deficient in key nutrients like vitamin D, E, zinc, iodine, manganese, and omega-3s.

Would you feed your child a meal of steak, liver, and bone every day? Of course not. Dogs need variety and balance too.

Why Balance Matters

Dogs need:

  • Energy

  • Healthy skin and coat

  • Strong bones and joints

  • A working immune system

  • Proper brain development

And that comes from the right balance of protein, fat, vitamins, and minerals—not just meat.

At Poppy’s Picnic, we follow FEDIAF nutritional guidelines. That means every bowl is carefully put together to support your dog’s health.

No guesswork. No gaps.

How to Spot a Poorly Balanced Raw Food

Watch out for:

  • No mention of FEDIAF or nutritional standards

  • No analysis of vitamin or mineral content

  • Just 80-10-10 listed on the label

  • Claims of “all-natural” without substance

  • Lack of variety in ingredients

If a brand can’t tell you exactly what’s in the food—and how it supports your dog’s health—don’t trust it.

What Makes Poppy’s Picnic Different

We’re not following a trend. We’re feeding dogs properly.

Our recipes:

  • Follow FEDIAF standards

  • Use fresh, natural ingredients

  • Include muscle meat, offal, bone, vegetables, and oils

  • Are DEFRA-approved and vet-checked

  • Are made in our own facility with full traceability

We never use artificial supplements or chemicals—just whole foods in the right proportions.

You’ll find:

And we explain every ingredient. No secrets. No filler.

Want to Feed Raw the Right Way?

Choose food that’s balanced, tested, and designed for long-term health.

If you’re feeding raw but not seeing the results you expected, the problem might not be raw—it might be what’s in the bowl.

Have questions? Talk to us. We’ll help you find the best way to feed your dog, whether you’re switching from kibble, trying raw for the first time, or looking for something better than 80-10-10.

Your dog deserves more than guesswork. Feed the food that makes a difference.

Afghan Hound, Airedale Terrier, Akita, Alaskan Malamute, American Bulldog, American Cocker Spaniel, American Eskimo Dog, American Foxhound, American Pit Bull Terrier, American Staffordshire Terrier, Anatolian Shepherd Dog, Australian Cattle Dog, Australian Shepherd, Australian Terrier, Basenji, Basset Hound, Beagle, Bearded Collie, Beauceron, Bedlington Terrier, Belgian Malinois, Belgian Sheepdog, Belgian Tervuren, Bernese Mountain Dog, Bichon Frisé, Black and Tan Coonhound, Bloodhound, Border Collie, Border Terrier, Borzoi, Boston Terrier, Bouvier des Flandres, Boxer, Boykin Spaniel, Briard, Brittany, Brussels Griffon, Bull Terrier, Bulldog, Bullmastiff, Cairn Terrier, Canaan Dog, Cane Corso, Cardigan Welsh Corgi, Cavalier King Charles Spaniel, Chesapeake Bay Retriever, Chihuahua, Chinese Crested, Chinese Shar-Pei, Chow Chow, Clumber Spaniel, Cockapoo, Cocker Spaniel, Collie, Coonhound, Corgi, Curly-Coated Retriever, Dachshund, Dalmatian, Dandie Dinmont Terrier, Dobermann, Dogo Argentino, Dogue de Bordeaux, English Cocker Spaniel, English Foxhound, English Setter, English Springer Spaniel, English Toy Spaniel, Entlebucher Mountain Dog, Field Spaniel, Finnish Lapphund, Finnish Spitz, Flat-Coated Retriever, French Bulldog, German Pinscher, German Shepherd, German Shorthaired Pointer, German Wirehaired Pointer, Giant Schnauzer, Glen of Imaal Terrier, Golden Retriever, Goldendoodle, Gordon Setter, Great Dane, Great Pyrenees, Greater Swiss Mountain Dog, Greyhound, Havanese, Ibizan Hound, Icelandic Sheepdog, Irish Setter, Irish Terrier, Irish Water Spaniel, Irish Wolfhound, Italian Greyhound, Jack Russell Terrier, Japanese Chin, Japanese Spitz, Keeshond, Kerry Blue Terrier, King Charles Spaniel, Komondor, Kuvasz, Labradoodle, Labrador Retriever, Lakeland Terrier, Lhasa Apso, Löwchen, Maltese, Manchester Terrier, Maremma Sheepdog, Mastiff, Miniature Bull Terrier, Miniature Pinscher, Miniature Schnauzer, Neapolitan Mastiff, Newfoundland, Norfolk Terrier, Norwegian Buhund, Norwegian Elkhound, Norwegian Lundehund, Norwich Terrier, Nova Scotia Duck Tolling Retriever, Old English Sheepdog, Otterhound, Papillon, Parson Russell Terrier, Pekingese, Pembroke Welsh Corgi, Petit Basset Griffon Vendéen, Pharaoh Hound, Plott Hound, Pointer, Polish Lowland Sheepdog, Pomeranian, Poodle, Portuguese Water Dog, Presa Canario, Pug, Puli, Pumi, Pyrenean Shepherd, Rat Terrier, Redbone Coonhound, Rhodesian Ridgeback, Rottweiler, Saint Bernard, Saluki, Samoyed, Schipperke, Schnauzer, Scottish Deerhound, Scottish Terrier, Sealyham Terrier, Shetland Sheepdog, Shiba Inu, Shih Tzu, Siberian Husky, Silky Terrier, Skye Terrier, Sloughi, Smooth Fox Terrier, Soft Coated Wheaten Terrier, Spanish Water Dog, Spinone Italiano, Staffordshire Bull Terrier, Standard Schnauzer, Sussex Spaniel, Swedish Vallhund, Tibetan Mastiff, Tibetan Spaniel, Tibetan Terrier, Toy Fox Terrier, Vizsla, Weimaraner, Welsh Springer Spaniel, Welsh Terrier, West Highland White Terrier, Whippet, Wire Fox Terrier, Wirehaired Pointing Griffon, Wirehaired Vizsla, Xoloitzcuintli, Yorkshire Terrier.

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