We make our food with fresh raw meat, liver, kidney, garden vegetables, herbs, oils and botanicals because that’s what your pet needs to keep them in tip-top condition.

No weird ingredients that you don’t recognise, no chemical flavourings , colours or preservatives – just nutritious food, freshly prepared and frozen for your convenience.
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We worked with vets, nutritionists and farmers to lovingly create our pet food recipes and ensure total and complete nutrition.

Meat

Our meat is superb quality (just like the meat you and I eat) and sourced locally where possible. All our meat is simply minced and mixed with the other ingredients, before being quickly frozen to retain its goodness. We buy grass-fed beef and lamb, outdoor-reared pork, wild venison and boar. We also use free-range chicken, turkey and duck (or barn-raised when government restrictions on free ranging birds are in force). Because we prioritise British meat, there will be some seasonal change in colour and texture - cows, for example, graze on grass and pastures in the spring, summer and autumn months, and are fed specialist feed and silage over winter months.

Bones

In our RAW POWER and PURRY POWER ranges we add ground bone. In the wild, most of a carnivore’s nutrition comes from bones. As in the wild, the bones your pet eats must ALWAYS be uncooked (cooked bones are brittle and splinter). Our grinding plate is 8mm (even finer for our Puppy Power range) so the meals we produce are suitable for pets of all ages and sizes.

Heart and Offal

We add heart, liver and kidney to our meals as they contain essential minerals and vitamins.

Seasonal Vegetables

We only use UK grown, dog-friendly vegetables such as curly kale and cauliflower in our meals. For a complete BARF model diet veg is a vital addition, adding fibre and a host of essential vitamins and minerals not present in meat. Only for the dogs mind you, as cats are obligate carnivores and don’t need much green stuff in their food.

Wheatgrass

Can help to boost immunity as it contains chlorophyll, vitamins A, C and E, iron, calcium and magnesium. Can also increase red blood cells in the body

Spirulina

Supports the immune system and prevents inflammation. It is rich in nutrients, vitamins, antioxidants and essential amino acids. Spirulina can ward off inflammation and other diseases in the body, and is excellent for protecting the immune system, helping to reduce the risk of heart disease

Sea Kelp

Sea kelp contains an abundance of vitamins, minerals, proteins and enzymes which can help maintain optimum coat and skin condition, healthy gums, and boost the immune system

Flaxseed Oil

Rich in omega-3, flaxseed oil can support healthier heart function, calmer moods and decreased inflammation, and healthier skin and hair

Sesame Oil

A rich source of healthy polyunsaturated fats. These fathers can help to retain flexibility within the joints. Sesame oil is naturally antibacterial, therefore can help alleviate dry skin ailments and promoting the healing of cuts and scrapes
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Milk Thistle

Promotes bile creation in support of digestion, especially the absorption of dietary fats, and contains antioxidants which can offer support both liver and kidney functions, and cleanse any toxin build up

Dandelion Root

A natural diuretic and gentle liver tonic that also supports the pancreas, kidneys and gallbladder. It has many additional benefits in promoting the good bugs within the digestive system

Chamomile

Known as the ‘mother of the gut’, it contains antispasmodic and calming qualities which help balance the digestive tract. It also well known to having calming effect and could promote settling at night
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​Echinacea
A great aid to help boost the immune system and tackle immune system imbalance. Echinacea is incredibly effective in reducing various symptoms of bacterial infections
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Nettles

Can help with arthritis and mobility issues with its powerful anti-inflammatory properties. Contains natural antihistamines that help with inflammation throughout the body, especially the respiratory system, which can significantly reduce allergies
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​Turmeric

Contains antiviral, antibacterial and antifungal properties. Renowned for centuries for its digestive benefits, its powerful anti-inflammatory powers can alleviate joint pain and protect liver function. A great general circulation stimulant that provides aid for dogs with mobility issues

Parsley

A natural breath freshener which helps to improve overall gum and dental health. Parsley also combats inflammatory issues such as arthritis and cancer, and lowers blood pressure due to its diuretic properties

Elderberries

Boosts the immune system as it contains vitamins A and C, iron and bioflavonoids. An excellent antioxidant that can help to lower cholesterol and alleviate viral or bacterial infections

Hawthorn Berries

Long used as a heart tonic to aid circulation to the heart, liver and kidneys and ensure good digestion

Rosehip

A great source of vitamin C, a natural support to the immune system. Packed with antioxidants and used as an anti-inflammatory aid which reduces pain and tissue damage within the joints

Fennel Seeds

Helps relieve digestive discomfort. A fantastic supplement for maintaining good bone structure and improving strength, which in turn encourages a higher rate of metabolism and promotes a healthy, regular digestive tract

Hemp Seeds

Can help maintain a soft and shiny skin and coat. A great source of Gamma Linolenic Acid which helps maintain good joint health and can improve blood circulation, resulting in increased stamina and energy levels

Celery Seeds

Rich in calcium, zinc and other essential amino acids. Celery seeds promote good joint health and are rich in potassium which has a calming effect on the digestive system and supports overall renal health
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